15 Jan 2026 | By Lucy Hickson In Booking-a-cruise

Cunard Signature Packages: Luxury Made Effortless

A Cunard voyage has been defined by refined comfort, impeccable service and a wonderfully unhurried pace of life at sea. With the introduction of Cunard Signature Packages, that sense of ease is taken a step further - allowing you to enjoy your cruise knowing the most popular onboard extras are already included.

By combining drinks, Wi-Fi and dining credit into one upgrade, Signature Packages remove the need to think about individual costs, leaving you free to relax from the moment you step aboard. Whether you’re crossing the Atlantic aboard Queen Mary 2 or discovering stunning coastlines on Queen Anne, your journey feels smooth, indulgent and reassuringly simple.

A Simple Way to Enhance Your Cunard Cruise

Cunard Signature Packages are optional all-inclusive upgrades that can be added at the time of booking. They’re available on selected voyages departing from March 2026 and are designed for guests who value clarity, comfort and premium experiences.

Instead of purchasing drinks, Wi-Fi and alternative dining separately once onboard, these packages bring everything together - saving up to 30%.

There are two Signature Packages to choose from:

• Signature Package
• Premium Signature Package

Signature Package: Everyday Elegance, Taken Care Of

The Signature Package is ideal for guests who want to enjoy Cunard’s classic style while having everyday extras neatly wrapped into one simple upgrade.

With this package, you can enjoy:

• A carefully curated beverage collection, including wines, beers, spirits, cocktails and soft drinks - perfect for relaxed afternoons and elegant evenings.
• Essential Wi-Fi, allowing you to stay lightly connected with loved ones, share special moments or check messages at your leisure.
• Dining credit to spend in Cunard's alternative dining venues, where beautifully crafted menus are served in intimate, refined surroundings.

It’s a wonderful choice if you enjoy relaxed indulgence and would prefer not to keep track of onboard spending as your cruise unfolds.

Premium Signature Package: Elevated Indulgence at Sea

For guests seeking an even more luxurious experience, the Premium Signature Package offers enhanced inclusions that reflect the very best of Cunard.

This upgraded option includes:

• A premium beverage collection, featuring champagne, fine wines, premium spirits and expertly mixed cocktails - ideal for celebrating special moments or simply savouring the journey.
• Premium Wi-Fi, with faster speeds suited to video calls, streaming and effortless browsing throughout the ship.
• Enhanced dining credit, giving you even more opportunity to explore Cunard's exceptional alternative dining and fine cuisine.

From morning coffee to evening champagne, this package is perfect for travellers who want their cruise to feel indulgent at every turn.

Dining Designed Around You

One of the standout features of Cunard Signature Packages is the flexibility of the dining credit. Rather than fixed meal times or set venues, the credit is added directly to your onboard account, allowing you to dine when and where you choose in selected alternative restaurants.

This means you can plan every evening around your itinerary - a special dinner on a tranquil sea day or a refined meal after returning from a memorable shore excursion.

Why Guests Choose Cunard Signature Packages

Adding a Signature Package enhances your voyage in several meaningful ways:

• Seamless sailing - key extras are included upfront, creating a calm and organised cruise experience.
• Exceptional value - packages are priced to offer savings compared to purchasing drinks, Wi-Fi and dining seperately onboard.
• More time to enjoy - with everyday details taken care of, you can focus on Cunard's world-class entertainment, enrichment programmes and timeless traditions.
• Luxury without complexity - from leisurely breakfasts to elegant evenings, everything flows effortlessly.

Booking Your Signature Package

Cunard Signature Packages:

• Are available on selected voyages of five nights or more
• Apply to sailings departing from March 2026
• Must be added at the time of booking
• Cannot be added later or purchased onboard

For the smoothest experience, it’s best to consider your package choice during the planning stage of your cruise.

Our View: A Graceful Way to Cruise

Cunard Signature Packages beautifully reflect everything Cunard stands for - timeless elegance, thoughtful service and effortless comfort. Whether you choose the Signature Package for refined ease or the Premium Signature Package for elevated indulgence, these upgrades allow you to settle into cruise life immediately, without distraction or decision.

With drinks poured, dining arranged and connectivity covered, all that remains is to enjoy the rhythm of the sea, the sophistication of your surroundings and the pleasure of a truly classic Cunard experience.

If you would like help choosing the right Signature Package for your next voyage, our cruise specialists will be delighted to guide you - ensuring your journey is as smooth and luxurious as possible from start to finish.

Published 15th January 2026, Last updated 7th February 2026
By Lucy Hickson In Booking-a-cruise

< Go back to Blogs/Booking-a-cruise